Content Management 2.0
FLUX is a fully customisable content managment system with segmentation and translation capabilities.
FLUX is fast, simple, agile and adaptable. You're able to speed up your production time and reduce cost of content delivery.
What is FLUX?
Increase relevency, build relationships
With up to five levels of segmentation and unlimited options you're able to cater your content to the individual.
Build up the relationship between your customer and brand by using language they understand.
The basics
Templates
| Blog Post |
|---|
| Title |
| Copy |
| Image |
Either use our existing CRM templates for Push Notification and SMS, or create and customise your own in minutes with our template builder (blog post, website banner… anything you can think of).
Segmentation
| Gender | Language |
|---|---|
| Women | EN |
| Men | FR |
| ES |
Define unlimited custom segmentations with up to 5 levels and infinite options. Increase the relevancy of your content and with that the levels of engagement.
Campaigns
| Blog Post - SS22 - Week 1 | ||
|---|---|---|
| Women | EN | Edit |
| Men | EN | Edit |
| Women | FR | Edit |
| Men | FR | Edit |
| Women | ES | Edit |
| Men | ES | Edit |
Build campaigns based on your templates and segmentation. Variants are automatically created and you can edit these individually or in a batch.
More
Translations
| Language | Copy |
|---|---|
| EN | No way Jose! |
| FR | Pas question José ! |
| ES | ¡De ninguna manera Jose! |
| DE | Auf keinen Fall! |
| IT | Assolutamente no Josè! |
With our translation engine you're able to translate all your variants in up to 108 languages at the touch of a button! Speak to your customers using language they understand.
Input/Output
| blog_post.csv | |
|---|---|
| EN | No way Jose! |
| FR | Pas question José ! |
| ES | ¡De ninguna manera Jose! |
| DE | Auf keinen Fall! |
| IT | Assolutamente no Josè! |
Export your campaign content in CSV format to push into other tools, or edit the content in spreadsheet format and import the changes back into the application.
API
| REST API | |
|---|---|
| POST | campaign |
| GET | campaigns |
| GET | campaign/:id |
| PUT | campaign/:id |
| DELETE | campaign/:id |
FLUX can be used completely headless with a powerful and extensive API, allowing you to pull and push content, integrate with other tooling or any AI you may have now, or in the future.
Personalisation
Dynamic Variables
| Language | Copy |
|---|---|
| EN | <product_name> back in stock! |
| FR | <product_name> de retour en stock ! |
| ES | ¡<product_name> nuevamente disponible! |
| DE | <product_name> wieder auf Lager! |
| ZH | <product_name> 有货了！ |
Although FLUX doesn’t currently contain customer data it has support for dynamic variables which do not get translated.
Dynamic Variable Replacement
| Input |
|---|
| <product_name> back in stock! |
| Output |
|---|
| Nike Dunk High 1985 Orange Acid Wash back in stock! |
These dynamic variables can be replaced before output, this is an area our engineers have a wealth of experience with.
One to one
| Examples |
|---|
| <brand_name> has gone into sale! |
| New <brand_name> capsule collection now available! |
| <product_name> has been shipped! |
| In your wishlist - <product_name> is now on sale! |
To ensure your customers receive a truly personalised experience.